Grocery
Shopping with a side of self-pour
Self-pour offers customers a fun and memorable shopping experience that online ordering services simply can’t compete with. Did we mention the margin?




“Grocery stores are bars now”
“The Food Marketing Institute and Nielsen predict that by 2024, 70% of consumers will be grocery shopping online, accounting for 20% of total grocery sales. That means the race is on, to lure customers into the stores in the first place and to boost sales once they’re there. This is the promise of the grocerbar.”
Source: Vox
Boost your business with iPourIt self-pour technology

Mega margins
With self-pour, you can get higher margins from serving draft beer and wine without having to hire a bartending staff.

No bartender, no problem
Boost alcohol revenue without complicating labor and pay structure. No new hires or specialized skills needed.

Self-Pour pro tools
Save time with automated discounts, intelligent inventory management and remote tech support - so you can focus on bigger things.

Dig into data
iPourIt SMARTS™ technology collects pour data from each system, providing you with handy consumer data and operational insights.

Keep customers safe
Choose touchless set-up and pouring options to reduce touch points between customers & staff, while reducing single-use product waste.

Tempted to taste
Expand your customer base by offering a rotating selection of classic favorites, local craft beers, wines, seltzers, kombuchas and ciders.
Know your numbers like never before
Use TapVision™ to take data from the beer wall and drive into what shoppers want to take home


Location traffic by age and gender - by month, day or hour

Average customer check size and ounces sold per tab

Volumes of beverage types, styles and specific products sold

Revenue for specific products sold - by hour, day or month and gender

"Sweet spot" tap count:
30 taps

Pricing estimate:
$900-$1400 per tap
Tap selection tips for grocery

While sampling is a huge part of the self-pour experience, our data shows that “loyalist” or traditional lagers are the top-seller across the board. This is a must-have.

Hard seltzers are hot! So is hard cider and kombucha. We recommend reserving a few taps.

Our data shows that female customers are less price sensitive and tend to go for premium products like red and white wine. One or two of each will do the trick.

Use the TapVision™ Business Intelligence tool to see what customers are drinking and which slow-moving products need to be swapped out.
We make it easy to add self-pour to your product mix


Intelligent inventory
Start tracking keg aging upon delivery and see exactly how much product is left in each keg at all times.

Automated pricing specials
Tap screens change automatically to reflect pricing specials on specific products during preset time ranges.



Fastest check-in speed
Allow guests to scan their own ID and payment for quick, touch-free check-in.

Tap-to-activate RFID tech
With our user-friendly technology, guests can simply tap their RFID near the tap screen to immediately start a pour.
