Join iPourIt’s Darren Nicholson, VP of Sales, Freeflow Wines’ John McCash, VP of Business Development and Roshiem Austin, co-founder of Tap That Downtown in Phoenix, AZ for an info-packed webinar built for operators who are ready to expand their self-pour beverage program with wine on tap and aren’t sure where to begin. We’ll walk you through how to source wine in kegs, what makes it a smart operational move, and why more venues are leaning into the format. Learn how to tap into the growing popularity of wine on tap, streamline your operations, and delight your customers.
Key Takeaways
- What’s Out There: Explore the growing world of wines available in keg format – yes, there’s more than just Pinot Grigio – discovering exciting options for your self-pour system.
- How to Source It: Learn the steps to connect with the right partners and get wine on tap flowing in your venue.
- Tap Into the Benefits: Discover the cost, efficiency, and sustainability wins of wine on tap, especially when paired with iPourIt’s self-pour tech.
Learn more about the presenters:

iPourIt: ipourit.com
Darren Nicholson, VP Sales

Freeflow Wines: freeflowwines.com
John McCash, VP of Business Development

Tap That Downtown: www.tapthatbeer.com
Roshiem Austin, co-founder
Roshiem Austin is the co-founder of Tap That Downtown, a Phoenix-based self-pour taproom and restaurant born from a love of beer and community. Featuring 35 rotating taps of craft beer, wine, and champagne, Tap That Downtown combines innovative technology with a fresh, ingredient-driven menu to create a relaxed yet elevated tasting experience. Roshiem is a Certified Beer Server in the Cicerone® Program and is currently working toward full Cicerone® Certification. He brings a passion for hospitality, craft beverages, and curated experiences to every pour.

