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Home » Data + Insights

TapVision™
The ultimate in self-pour business intelligence

Use consumer data from your location to make informed decisions on pricing, product selection, labor, special promotions and more.

The future is now with the innovative technology of TapVision™. TapVision™ is a cloud-based business intelligence system that tracks consumer demographic data and product preference to ensure you can make the smartest decisions regarding product selection, promotions, and staffing choices.

iPourIt’s custom-built cloud-based business intelligence platform offers an array of pre-set reporting options so you can quickly and easily access powerful insights and consumer data points, export the details, and get back to business.

Boost Productivity

Quickly retrieve, analyze, and share data from your location with built-in reporting options.

Improve Visibility

Observe connections and correlations in the data and identify opportunities for changes and improvements.

Gain Sales & Marketing Intelligence

Monitor consumer behavior and product preference data to understand better and cater to your audience.

Make Informed Decisions

Observe connections and correlations in the data and identify opportunities for changes and improvements.

Use data from your location to boost your business

TapVision™ was created in-house so we’re able to make regular updates and enhancements. It was tested by experienced iPourIt operators and their feedback helped shape the final product.

Know your customer base like never before

Access unparalleled operational, product preference and consumer demographic data that can
be sliced and diced as needed to create helpful graphics and reports for your team.

Location traffic by age and gender – by month, day or hour

Average customer check size and ounces sold per tab

Volumes of beverage types, styles and specific products sold

Make Informed Decisions

Observe connections and correlations in the data and identify opportunities for changes and improvements.

Make It Work For You

The TapVision™ system from iPourIt comes with an array of pre-set options. However, these can be customized to meet your business’s needs and goals. Our system was built in-house, giving us complete control over any needed updates or enhancements to the platform. Utilize TapVision™ to meet your business’s specific goals.

Gain Valuable Insights

Have you ever wished you could read your customers’ minds? Well, with iPourIt’s TapVision™ program, you’ll come as close as possible! Our cloud-based business intelligence program can collect the most critical data on your customer base. 

Valuable insights on your customer base can include:

  • Traffic insights related to age, gender, and time of day
  • Volumes of sold beverages down to the ounce
  • Average amount spent and average amount drank
  • Product preference by age, gender, and time of day


By tapping into your specific consumer demographic data, you’ll be able to make smart, data-driven business decisions that will propel your company forward.

Visualize It For Your Team

With this vast amount of data, you can visualize it in graphs, reports, or other visual aids to help your team best understand their strengths, weaknesses, and blind spots. This can help your team reduce waste, increase profits, and raise morale overall. 


Ready to learn more about our cloud-based business intelligence program? Contact an iPourIt specialist today.

FAQs

A: TapVision™ offers a variety of reporting options that are designed for ease of use, making it straightforward to monitor, compare, and improve your operations. You can access real-time dashboards and export reports that track pour volume, product performance, revenue by product, and other key metrics. TapVision™ delivers high-level summaries and detailed breakdowns, including reporting, to support informed business decisions.

 A: TapVision™ collects unique and valuable anonymous consumer data from every pour, providing you with intriguing insights into guest demographics by preferences, peak pour times, and product popularity. By understanding which demographics prefer which products, when, and how often, you can optimize your offerings and identify opportunities to upsell or introduce new products. This data is invaluable for improving guest satisfaction and increasing profitability.

 A: Yes. TapVision™ includes powerful data customization tools that empower you to filter and sort information based on what matters most to your business. Whether you manage a single location or multiple venues, you can customize your dashboard views, set up location-specific reporting, and choose the KPIs you want to track. With TapVision™, you are not locked into a one-size-fits-all model. You are in control of the insights that drive your success.

A: TapVision™ streamlines your beverage operations by giving you real-time visibility into system performance, product usage, and guest data. By tracking key metrics automatically, you can identify slow-moving products, adjust pricing strategies, create promotions, add products your guest demographic could enjoy and much more. Operators save time by relying on automated reports and actionable insights rather than manual tracking or guesswork. This leads to  efficient staff management and inventory control, helping your business operate smart and profitably.

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